As a marketing consultant one of the most common “reasons” business owners give me for not investing in social media marketing is that they’re afraid it will take too much time. We’ll I’m here to reassure you; it can be done in minutes a day! Follow these simple time saving tips and you’ll be well on your way to making social media work for your business in less time.
Miscellaneous Time Saving Tips
· 1. Add social media to your calendar
· 2. Track your time (use your kitchen timer, set it for 15 minutes)
· 3. Use a bookmarking service to save interesting articles for later reading
o Instapaper
o Readability
o ReadItLater
· 4. Use repeated ideas (easier on you and audience)
o Marketing Monday
o Small Business Saturday
o Follow Friday
· 5. Relationships and expectations trump volume and noise any day (don’t post everyday unless your audience expects it, consistency is more important)
· 6. Hire an expert
· 7. Use Hootsuite to track important people and topics
· 8. Check your mentions and interactions regularly
· 9. Never forget a Follow Friday (remember this is about your followers not you)
· 10. Schedule tweets
o Buffer
o SocialOomph
· 11. Don’t schedule posts (80% reduction in engagement)
· 12. When you update LinkedIn, allow it to autopost to Twitter as well
· 13. Update your profile weekly so that your connections see your name in their weekly email
· 14. Use images on each blog post you make so it is easy for you and pinners to pin
· 15. Connect with your Twitter profile
Google+
· 16. Look at other people’s circles to grow your own
· 17. Comment on other people’s posts
· 18. Use “+myname” to tag someone in a comment
Blogs
· 19. Networked Blogs autoposts your blog post to Facebook, LinkedIn, and more
YouTube
· 20. Cueler, use the app to autopost your videos on your Facebook page
Watch Time Saving Tips for Social Media Marketing on YouTube now.
Please share your time saving tips for social media in the comments below.