Anti-Smoking Campaigns: Scary, Clever and Sometimes Cruel

I don’t want to introduce this post by saying why smoking is bad. I was a smoker in the past. I quit only because I wanted to have a baby and I believed me smoking was harmful for my child. But I am still annoyed when people start educating me why smoking is bad.

I think that’s every person’s business and choice. So what I was looking at in the following anti-smoking campaigns is not the educative value (I personally doubt smokers aren’t aware of the risk already) but creativity and original idea (the way it was implemented).

Street campaigns:

Stop Smoking Bus Advertisement: “Ready to quit?”

Smoke Is Poison Advertisement: 12 meter long chemical tanker that looks like a giant cigarette was used by Cancer Research UK to highlight the toxic smoke in cigarettes (via toxel.com).

Bus stop anti-smoking campaign:

“What we see when you smoke”

This one from the Cancer Patient Aid Association was put on the roofs of outdoor smoking areas (via inventorspot.com):

Anti-smoking promotion for ‘World No Tobacco Day’ found at coffee shops in Dubai, where people come to smoke (via inventorspot.com):

“Fight Smoking“: an ad campaign throughout the gyms:

Anti-smoking campaign as a stylish piece:

This anti-smoking hat looks both stylish and scary (via moolf.com)

Print negative advertisements:

“For more information on lung cancer, keep smoking”

“Before it’s too late”

Wyoming Department of Health: “Don’t secondsmoke the messenger”

“Second hand smoke in the home hospitalises 17,000 UK children a year” (the campaign for Roy Castle Lung Cancer Foundation, the UK medical research charity dedicated to dedicated to defeating lung cancer):

Another campaign for Roy Castle Lung Cancer Foundation: Deathbed:

“Smoking causes premature ageing”

“There is an easier way of committing suicide: try smoking”

“It’s called suicide because it’s your choice. Give up smoking: 0 8008 700 700”

“Non-smoking area”

A similar concept (via adsoftheworld.com):

Post image by darcy.gill