This stereotype has even been tested and proved by Stanford researcher S. Christian Wheeler who found that women were nearly three times more likely to “browse” before buying anything while men just go and buy what they need:
– Women eagerly go shopping even if they actually don’t need anything in particular while men only visit stores when then need to buy something;
– Women browse until they have seen most of the things in the store while men just quickly buy what they need and leave.
In other words, men shop as hunters, women shop as gatherers. Or women shop while men buy.
Now, let’s see how this gender gap is (humorously) reflected in store signs:
by Wesley Fryer
by monkeydoc
by Lizz Trudeau
by vurple
by one/million
by jbimages